Copa di Vino Net Worth: How Much is the Wine Company Worth?

Copa di Vino is the world’s leading producer of single-serve premium wine. It was founded by James Martin who had the idea of starting the winery company while riding the bullet trains in France. Copa di Vino is known for appearing on the investment reality show Shark Tank. As of 2023, Copa di Vino net worth is estimated to be around $70 million.

What is Copa di Vino?

Copa di Vino is an Oregon-based family-owned winery company founded by James Martin. The winery business struggled for years before generating a profit. In 2011, Martin appeared on the second season of Shark Tank asking the sharks for $600 thousand in exchange for 30% of his business to help create more inventory. 

Copa di Vino Net Worth & Career

Copa di Vino’s founder, James Martin developed the winery concept while traveling to the south of France in bullet trains. The idea came to his mind after he visited iconic vineyards in the beautiful and historic wine-producing region.

After returning to Oregon, he focused on developing a technology that would help his premium wines to be delivered and enjoyed without bottles, corkscrews, or glass. Martin worked for years while developing the perfect balance of premium wine. After a while, he launched the invention by appearing on the hit TV series Shark Tank.

Martin made his mark on the investment series early in the second season. During his appearance, he presented single-serve wine in a plastic container. Martin had developed Copa Di Vino with a mixture of seven different types of wine in patented and single-serving plastic containers with a pull-off and resealable lid.

While appearing in Shark Tank’s second season, he asked the sharks for $600 thousand in exchange for 30% of his business that would help create more inventory. After presenting the idea to sharks, they showed interest in the winery and made offers. One of the sharks, Kevin O’Leary who launched his wine label, O’Leary Fine Wines also showed interest in the winery.

Martin and O’Leary nearly made a deal but, he couldn’t agree to O’Leary when he asked him to separate the patent for the Copa Di Vino container from the wine itself. By doing so, O’Leary wanted to focus on licensing the container’s technology to other winemakers.

Martin subsequently turned down offers from other sharks. The sharks mentioned that Martin was sweating profusely while making a pitch. While Martin replied he was sweating as it was too hot under the TV lights in his turtleneck sweater. Martin eventually left without accepting any offers.

Nevertheless, after the episode was aired, Martin revealed that he did receive many offers from people willing to invest in his company. After his winery business made a successful take-off, Shark Tank producers offered him a rare second chance to re-pitch in front of the sharks.

Martin then reappeared in the investment series, mentioning that his business had gone from $600 thousand to $5 million in sales in just a year. While talking to the news outlet, Martin said that he appeared in the series to get the last word in for Kevin O’Leary and say to him, look, you blew it and he is also gracious enough to give him a second chance.

In his second appearance, Martin kept sipping his wine instead of making a deal with the sharks. Ultimately, he walked away without any of the shark’s investment. He was able to promote his product on national TV twice, which eventually help him gain huge payoffs.

Copa Di Vino Net Worth

Copa Di Vino has earned an estimated net worth of $70 million as of 2023. The winery business has in fact sold 30 million cups of wine ranging from local convenience stores to Marriott hotels and sports arenas. In 2016, the company claimed of making $12 million in sales. In addition to selling single-serve premium wines, the brand has expanded and included variety packs, beach coolers, t-shirts, and an outdoor patio bar.