Businessman
Celsius Drink Net Worth: How Rich is Energy Company Actually?
Celsius Drink is a global company that provides clinically proven drinks to accelerate metabolism and provide essential energy. The company helps to transform workouts with its delicious range of sparkling and non-carbonated flavors. Celsius drink had to pay a sum of $82.6 million to the rapper, Flo Rida, who claimed that the company concealed finances from him. As of 2023, Celsius Drink net worth is estimated to be around $8.59 billion.
About Celsius Drink
Company Name | Celsius Drink Company |
Founded Date | 2005 |
Headquarter | Boca Raton, Florida |
CEO | John Fieldly |
Net Worth | $8.59 billion |
Celsius drink is the original functional energy drink that was made for active people in the Nordic countries. The company became a huge success when it was launched in Sweden in 2009. It also transformed the Swedish categories of functional drinks and energy drinks.
Celsius Drink Net Worth & Profile
Celsius Drink’s current CEO is John Fieldly who has been at the company for over a decade. He has seen and been involved in every aspect of the business since it was launched. Celsius drink comes in various delicious sparkling and non-carbonated flavors. It also comes in powder stick packets that can be mixed with water.
Celsius has no aspartame and no high fructose corn syrum. Likewise, Celsius’ line of products is kosher and vegan certified, gluten, soy, and sugar-free. Celsius drinks contain several ingredients such as Green Tea extract, Vitamin B, Guarana Seed Extract, Vitamin C, Ginger Root, and chromium. In August 2022, PepsiCo announced a $550 million investment in an energy drink maker as a part of a long-term distribution deal with the smaller company. After PepsiCo’s investment, it brought up Celsius’ market value to $7.45 billion.
Pepsi also had a minority stake of roughly 8.5% in the company and had nominated a director to serve on Celsius’ board. During the pandemic time, Celsius reported explosive growth in its energy drinks. The company soared 217% to $123.5 million in revenue in the first quarter. Celsius mainly pitches its beverages as healthy energy drinks targeting young consumers who are active and do regular exercise. The company’s drinks include no artificial preservatives or sugar. Likewise, the company claimed that its drinks have thermogenic properties that can help increase metabolism and burn calories.
With the deal with Celsius drink, Pepsi has strengthened its ties to energy drinks. In recent years, Pepsi is doubling down on energy as soda consumption falls. Previously, Pepsi had bought legacy energy drink maker, Rockstar for $3.85 billion with the purpose of revitalizing its sales. Celsius also overtook the popular beverage company, Pepsi as the fourth most popular energy drink in the United States.
Celsius Drink Company Lawsuit
The Florida native rapper, Flo Rida filed the suit against Celsius drink’s parent company, Celsius Holdings Inc in May 2021. The 43-year-old said that Celsius Holdings Inc. had previously broken the agreed-upon terms of a deal that they had made in 2014. Initially, he claimed that he was owed $30,000 for the violation of the agreement.
Later, as the company’s fortunes rose, the sum swelled in huge numbers. While talking to a news outlet, the rapper told that he helped birth the Celsius company and all he was looking for was some trustworthy people when the company became successful today, the so-called trustworthy people forgot about him.
However, the beverage company’s attorneys said that the company’s success came after the endorsement arrangement with the rapper had concluded. On the other hand, the rapper’s lawyer, John Uustal said that the rapper was open to taking a one percent ownership stake in the business as a part of his initial promise. Later, the jury awarded him $82.6 million. After the jury’s verdict, the rapper said that he remains a stockholder in the organization and would be open to working with them moving forward.
Celsius Drink Net Worth
Celsius Drink company has earned an estimated net worth of $8.59 billion as of 2023. The share of Celsius reached near to $11% after PepsiCo’s investment deal in August 2022. That eventually brought its market value to $7.45 billion.
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